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Replay – Carter’s Ask Me Anything on Trust, Forrester’s strategic shift, Metrics that Matter

A thought-provoking conversation with the AR community | AMA #1

AR Intelligence Snapshot

If you missed my first Substack Live AMA on Friday, May 9th, the replay is now available.

The session was packed with thought-provoking conversation with AR pros, analysts, and me on the rapidly evolving world of analyst relations (AR) and analysts.

Dig Deeper

Here are just a few highlights that sparked lively discussions.

  • The critical role of trust in how analysts are resilient in the face if AI hype

  • Forrester's Strategic Shifts (plural)

  • The Metrics that Matter

  • The role of small firms, boutiques, independent analysts in the “Fog of Influence, Intelligence, Insights”

  • Why some analysts are more influential than others—and how to identify who truly matters in your industry.

  • Which firms might take advantage of Forrester’s decline

We also discussed how CIOs are increasingly turning to peer networks and other non-traditional sources of advice—raising important questions for AR professionals about how to stay ahead of these trends.

If any of these topics interest you—or if you’re simply curious about how AI is reshaping analyst relations, I encourage you to watch the replay (above).

Join the Conversation

I’m considering making these sessions a regular event—perhaps quarterly after earnings reports or every couple of months. If you found this session valuable, let me know if you’d like to see more sessions or have suggestions for future topics.

Your Feedback

I’d love to hear your thoughts—whether it’s questions that weren’t covered, or feedback on the format. Email me directly at carter.lusher@lusheradvisory.com, or simply reply to this message.

Thanks again for being part of the Lusher Advisory community! I look forward to continuing the conversation.

P.S. If you think your colleagues would benefit from these insights, feel free to share the replay link with them!

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